Dr. Adam Goodman serves as director of Northwestern University’s Center for Leadership and is a clinical professor at McCormick School of Engineering and Applied Science at Northwestern. For many years he worked in the private sector as a consultant, but has transitioned to a teaching position full-time. In this special two-part interview, Joe Flanagan asks […]
D Fish, a recent sales hall of fame inductee, sat down with CEO Joe Flanagan to answer the question that’s on all of our minds right now: how has COVID-19 changed the world of sales, and what can we expect to see once we get back to the office? Technological Changes Medical experts debate when […]
Google, Microsoft, Apple, and Amazon use Sales as a Service to augment the capabilities of their in-house sales teams. Startups and Fortune 500 businesses alike are embracing an outsourced sales model for driving revenue. But what is Sales as a Service? The term can be confusing. That’s why we’re taking a closer look at what […]
CRMs are powerful tools that have revolutionized the way people sell products – effectively utilizing CRM will determine the success or failure of your business. Features critical to the sales cycle, like following up with clients, taking careful notes on who the best person in a company to contact is, and even who to call […]
Video marketing is a booming industry, which helps YouTube to grow steadily year after year. The largest video streaming service attracts more than two billion users, thus making it possible to approach almost any target audience and sell a product accordingly. YouTube ads can help you to boost sales, but the only way to achieve […]
We can’t predict the future, but we can map the trajectory it is taking – there are five sales trends that you need to know about going into 2020, and we’ve got it here first. Nate Blackburn, VP of Sales at Acquirent, sat down with us to discuss the biggest trends emerging in sales, and […]
Our expertise at Acquirent isn’t just limited to outsourced sales – our outsourced marketing helps companies through video content, campaign targeting, and marketing copy. Our focus today is on writing copy that pops off the page. It goes without saying that most copy goes largely unnoticed. We see copy on the sides of cereal boxes, […]
Increasing revenue by generating demand through digital marketing Digital marketing is a constantly evolving world. It can be difficult to maintain a good digital presence. Knowing how to leverage digital properties correctly is key to business success. Digital properties can be anything from a medium to spread brand awareness, company information,or a product pitch. These […]
Demand generation is the practice of driving qualified traffic to your websites and digital properties. The more qualified traffic coming to your digital properties the more can be converted into customers. There are many ways to generate demand digitally. In this piece we explore the various digital demand generation techniques most commonly used by companies […]
Barring breakdowns, living in the 21st Century comes with all sorts of sales perks never seen in any other period of time. Sales engines automate call cadences and can collect lists of clients in your market. Video conferencing can replace hefty travel costs for face-to-face meetings. Even things as simple as voice mail and caller […]