Dr. Adam Goodman serves as director of Northwestern University’s Center for Leadership and is a clinical professor at McCormick School of Engineering and Applied Science at Northwestern. For many years he worked in the private sector as a consultant, but has transitioned to a teaching position full-time. In this special two-part interview, Joe Flanagan asks […]
What is the definition of sales success? Craig Wortmann is a sales entrepreneur who advises some of the most active private equity firms in the greater Chicago area, and an active professor at the Kellogg School for Management at Northwestern University. He’s written several books on the subject of sales, hosts a podcasts, and has […]
The economy is strange right now – some industries are doing better than ever as they find new ways to adapt to working remotely, while others are struggling to make ends meet. In between all of this, a large cluster of salespeople have found themselves displaced from their old jobs not from lack of skill, […]
What makes b2b outsourced sales particularly beneficial in our “new normal”? As many experts speculated, we are entering the second (or third) wave of the coronavirus pandemic as we head into the winter. Our expectations and attitude towards the pandemic have shifted quite a bit since the spring – even as numbers spike, we are […]
With all that is going on in the world, sales teams may be overlooking a critical component of their process: sales training in COVID-19. We’re all working our best to manage the new circumstances of work from home, but sales training remains as important as ever. Leveraging video technology, spending time on improving the craft […]
Due to the coronavirus pandemic and the restrictions recommended by health professionals all around the world, social distancing has changed sales-related training in several interesting ways. Below, you can learn more about the importance of ongoing training – especially in the sales industry – and why delivering that training online is a must for everyone, […]
When we talk about active listening, what do we mean? About 55% of our day is spent listening to others, but it has been estimated that we remember only about 17% of the things that others say. Those missing bits can often be crucial in sales, when understanding our customers makes the difference between a […]
Simply hiring a team of sales representatives and sending them out into the world to sell a product isn’t enough to get the job done. Not only do they need to be trained on your company and the product you sell, but they also need regular ongoing training to be as effective as possible. Below, […]
You have maintained a successful business for the last few years. After having positive gains you may begin to think about the next steps for your business. Should you stay where you are now? Or is your company ready to grow? This is a difficult question that many small business owners must face. This problem […]
How do you ask effective sales questions to determine the needs of your clients? What questions should you ask a potential client? See, today’s customers aren’t easy to predict. Their needs and wants cannot be assumed. In fact, 61% of sales reps say selling is becoming harder than it was a few years back. According […]