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Re-Evaluating Your Sales Process

Re-Evaluating Your Sales Process

Periodically re-evaluating your sales process is beneficial for any top salesperson. When you’ve been selling the same product for awhile, you learn what works and what doesn’t to close a deal. All the training in the world can’t beat out the experience of selling your product – you get good at doing what you do, […]

Leadership in Sales

Leadership in Sales

Leadership is fundamental to success on any sales team. Without a strong head leading a team, even the best salespeople might find themselves struggling to meet quotas. Adam Goodman visited us last week to talk about aspects that make a great leader. A professor at Northwestern University, he is an expert on leadership and what […]

Maximizing Customer Satisfaction

Maximizing Customer Satisfaction

Customer satisfaction is essential for any salesperson, regardless of the industry they are selling into. Whether it be a small start up or a Fortune 500 company, you can expect to see better results if the person you are speaking with feels comfortable, respected, and heard. In pursuit of a sale or meeting a quota, […]

The Ins and Outs of Corporate Branding

The Ins and Outs of Corporate Branding

Having successful corporate branding is crucial for helping your company stick out ahead of the competition. A good brand is more than just an image that your company projects to its customers. In Naomi Klein’s “No Logo” she describes branding as “corporate transcendence.” While this may sound highbrow, companies must find ways to connect with […]

Mastering the Sales V

Mastering the Sales V

The Sales V is a way of giving a product demo to a prospect, relevant to my process of pre-qualifying leads pre-demo. The steps of Earning the Right, Finding the Need, Creating the Need, and Selling the Solution before setting appointments for a demo are critical in moving a sales opportunity forward. In many cases, […]

Overcoming Anxiety in Sales

Overcoming Anxiety in Sales

Sales is stressful. Amidst the countless deadlines, call quotas, deals and demos (not to mention the periodic waves of deafening voices throughout the day,) a literal wall of sound of sales people are calling, pitching, pivoting and closing. Taking all of that into account, with the addition of the lives we lead and attempt to […]