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Can Digital Marketing Increase Revenue?

Can Digital Marketing Increase Revenue?

Increasing revenue by generating demand through digital marketing Digital marketing is a constantly evolving world. It can be difficult to maintain a good digital presence. Knowing how to leverage digital properties correctly is key to business success. Digital properties can be anything from a medium to spread brand awareness, company information,or a product pitch. These […]

The Ins and Outs of Corporate Branding

The Ins and Outs of Corporate Branding

Having successful corporate branding is crucial for helping your company stick out ahead of the competition. A good brand is more than just an image that your company projects to its customers. In Naomi Klein’s “No Logo” she describes branding as “corporate transcendence.” While this may sound highbrow, companies must find ways to connect with […]

How to Email in the Age of Texting

How to Email in the Age of Texting

In the digital age, communication has become faster and more accessible than ever – and often takes forms we don’t always perceive. We send emoji and build stories of our lives out of pictures. We miss whatever Vine was trying to communicate to us. In all these varied forms of communication, we find ourselves more […]